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Transparent pricing

Free forever, only pay as your business grows.

  • Free

    100 monthly active users

    In-app Inbox, Email, Web & Mobile Push, and Notification Preference Management

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  • Pro

    $599 month

    15,000 monthly active users

    All features in Free + No MagicBell logo in the Inbox

    Pro Max

    $1,199 month

    35,000 monthly active users

  • Startup

    $99 month

    2,000 monthly active users

    All features in Free

    Startup Max

    $199 month

    5,000 monthly active users

  • Business

    $1,999 month

    100,000 monthly active users

    All features in Pro + We code a custom UI for you, and the CEO is your account manager!

  • Enterprise

    Talk to sales

    Unlimited active users

    All features in Business + SLA, Invoice Billing, and SOC2 compliance!


Answer to the most common questions we get. Got more? Write to us!

  • How do you count Monthly Active Users (MAU)?

    Any user you notify or any user who interacts with the MagicBell inbox in any given month counts towards your monthly active user limit. So let's say in the current month, you notify 100 users, and another 150 users login to your app and see MagicBell. In this case, your MAU would be 250. Inactive users don't add to the MAU.

  • What happens if I cross the MAU limit for my plan?

    We will write to you to help you migrate to the next plan. If it's a one-off spike, we'd be happy to let you stay on your current plan. We won't block the service and cause interruptions for your users without writing to you multiple times over many days.