Workflows / Stripe / customer.subscription.deleted

Stripe Subscription Canceled Notification to Slack & Email

Use the Stripe integration by MagicBell to setup a workflow when customer.subscription.deleted triggers in Stripe.

Connect Stripe to MagicBell to receive events and trigger workflows. This guide uses the MagicBell CLI.

Add the Stripe integration

Save your Stripe webhook signing secret in MagicBell. See Stripe webhooks.

magicbell integration save_stripe \
  --data '{"webhook_signing_secret":"whsec_xxx"}'

Copy the ID from the response and use it to build your webhook URL:

https://api.magicbell.com/v2/integrations/stripe/webhooks/incoming/{id}

Setup the webhook

Add a workflow

Create a workflow that triggers automatically when Stripe sends this event.

Workflow key

Use this key to trigger the workflow when Stripe sends a customer.subscription.deleted:

integration.stripe.customer.subscription.deleted

Example workflow

Confirm cancellation to customer and alert the customer success team for potential win-back.

{
  "key": "integration.stripe.customer.subscription.deleted",
  "steps": [
    {
      "command": "broadcast",
      "input": {
        "content": "Your subscription has been canceled. We're sorry to see you go. You can resubscribe anytime to regain access.",
        "recipients": [
          {
            "external_id": "{{payload.data.object.customer}}"
          }
        ],
        "title": "Subscription canceled"
      }
    },
    {
      "command": "broadcast",
      "input": {
        "content": "Customer {{payload.data.object.customer}} canceled their subscription. Feedback: {{payload.data.object.cancellation_details.feedback}}",
        "overrides": {
          "providers": {
            "slack": {}
          }
        },
        "recipients": [
          {
            "external_id": "customer-success"
          }
        ],
        "title": "Subscription churned"
      }
    }
  ]
}

Save with the CLI

Use the MagicBell CLI to save this workflow to your project. You can also use the Workflows API endpoint instead.

magicbell workflow save \
  --data '{"key":"integration.stripe.customer.subscription.deleted","steps":[{"command":"broadcast","input":{"content":"Your subscription has been canceled. We're sorry to see you go. You can resubscribe anytime to regain access.","recipients":[{"external_id":"{{payload.data.object.customer}}"}],"title":"Subscription canceled"}},{"command":"broadcast","input":{"content":"Customer {{payload.data.object.customer}} canceled their subscription. Feedback: {{payload.data.object.cancellation_details.feedback}}","overrides":{"providers":{"slack":{}}},"recipients":[{"external_id":"customer-success"}],"title":"Subscription churned"}}]}'

Event payload

Sample payload for the customer.subscription.deleted event. Use liquid templates to access fields in your workflow.

{
  "api_version": "2023-10-16",
  "created": 1694109261,
  "data": {
    "object": {
      "cancel_at": 1694109261,
      "canceled_at": 1694109200,
      "cancellation_details": {
        "comment": null,
        "feedback": "too_expensive",
        "reason": "cancellation_requested"
      },
      "created": 1679609767,
      "currency": "usd",
      "current_period_end": 1682288167,
      "current_period_start": 1679609767,
      "customer": "cus_Na6dX7aXxi11N4",
      "ended_at": 1694109261,
      "id": "sub_1MowQVLkdIwHu7ixeRlqHVzs",
      "items": {
        "data": [
          {
            "id": "si_Na6dzxczY5fwHx",
            "object": "subscription_item",
            "price": {
              "currency": "usd",
              "id": "price_1MowQULkdIwHu7ixraBm864M",
              "object": "price",
              "product": "prod_Na6dGcTsmU0I4R",
              "recurring": {
                "interval": "month",
                "interval_count": 1
              },
              "unit_amount": 1000
            },
            "quantity": 1,
            "subscription": "sub_1MowQVLkdIwHu7ixeRlqHVzs"
          }
        ],
        "object": "list"
      },
      "livemode": false,
      "object": "subscription",
      "start_date": 1679609767,
      "status": "canceled"
    }
  },
  "id": "evt_1NqIdSLkdIwHu7ixNnX0Yz3a",
  "livemode": false,
  "object": "event",
  "type": "customer.subscription.deleted"
}
View all Stripe workflows →